Develop a Sales Force
The Company also intends to develop a sales force that will assist with developing and managing relationships in the different regions. Each region will have sales representatives, depending on how large the regional area is and the market size potential.
Business Development Strategy
The Company currently has a strong presence in the margarine by way of its Rhoda and Emily brands. We will leverage on our existing customer relationships and distribution network to diversify into other segment of the packaged food market.